Wisconsin's Sustainable Manufacturing Journey

Wisconsin’s Sustainable Manufacturing Journey

By: Ranga Rajan

Publish Date: February 13, 2024

Wisconsin’s businesses, particularly in the manufacturing sector, have embraced integrating sustainability measures while prioritizing profitability and business growth. This gained momentum when Governor Jim Doyle delivered a groundbreaking announcement at the Milwaukee-hosted Manufacturing Matters Conference. The message was clear: significant resources and funding would be injected through the Wisconsin Manufacturing Extension Partnership (WMEP) to aid small and mid-sized manufacturers in implementing sustainable business practices to enhance cost efficiency and gain competitive advantages. [1]

Challenges Faced by Manufacturers in Wisconsin

However, the path toward sustainability in Wisconsin will not be easy. A study conducted by WMEP shed light on the critical challenges faced by manufacturers in the state.

There is no visible link between sustainable practices and profits.

Manufacturers often struggle to understand that implementing sustainable practices can improve their bottom line. Although sustainable initiatives may need some initial investments, such as adopting renewable energy sources or implementing waste reduction measures, the long-term financial benefits, such as cost savings through energy efficiency or enhanced brand reputation, may not be immediately apparent.

A lack of time and resources to identify and institute sustainable practices

Manufacturers often have limited budgets and schedules, making investing in identifying and implementing sustainable practices difficult. Adopting sustainable technologies or processes can be time-consuming and costly, which can be incredibly challenging for smaller manufacturers with limited financial resources.

Very little or no knowledge about sustainable practices and processes

Smaller manufacturers may lack knowledge or understanding of sustainable practices and processes. This can be due to various reasons, such as not having access to relevant information, not getting enough training opportunities, or simply not being aware of the importance and benefits of sustainability in manufacturing operations.

Wisconsin’s Initiatives for Sustainable Manufacturing

To address some of these challenges, Wisconsin is actively working on sustainability initiatives in its manufacturing sector through:

  • Green Tier Program: The Green Tier Program, administered by Wisconsin’s Department of Natural Resources (DNR), empowers businesses, specifically those in the manufacturing industry, to surpass environmental benchmarks in exchange for regulatory leniency and other enticing benefits.
  • Focus on Renewable Energy: The state is actively promoting the integration of eco-friendly energy sources like wind and solar power into manufacturing operations to reduce dependence on non-renewable resources and tackle greenhouse gas emissions.
  • Research and Development: Wisconsin is dedicated to investing in research and development efforts to aid sustainable manufacturing techniques and practices. The state is driving progress toward a greener and more environmentally responsible manufacturing sector through partnerships between prestigious universities, research organizations, and industry players.


  • Efficiency Programs: Different programs are available to assist manufacturers in enhancing their efficiency and reducing the consumption of energy and resources. These programs offer technical support, financial aid, and incentives to implement energy-saving methods and techniques.
  • Waste Reduction and Recycling: In line with waste minimization and handling, comprehensive strategies are in place within the manufacturing industry to diminish waste production and encourage recycling. These include reducing material waste, utilizing by-products, and establishing recycling schemes for metals, plastics, and paper.
  • Sustainable Supply Chain Management: An essential aspect of sustainable operations is managing supply chains flexibly. The state of Wisconsin actively promotes adopting sustainable practices throughout the supply chain, from responsible sourcing of raw materials to reducing the environmental impact of transportation and logistics.
  • Workforce Training: To stay up to date with the latest methods and technologies for energy and resource efficiency, manufacturers can also take advantage of workforce training opportunities. These programs provide necessary technical knowledge and financial support and offer incentives to implement energy-saving practices and techniques for more sustainable manufacturing.


Positive Impacts on Wisconsin Businesses

Resilience to Supply Chain Disruptions: Sustainable supply chain management practices have bolstered resilience towards supply chain disruptions, such as shortages of raw materials or transportation difficulties. As a result, manufacturers are now prioritizing the creation of resilient and sustainable supply chains by diversifying their sourcing options, decreasing reliance on finite resources, and supporting local suppliers.

Regulatory Compliance and Risk Mitigation: Manufacturers actively comply with ever-changing environmental regulations by participating in sustainability initiatives. This helps them stay ahead of the game, mitigate potential compliance risks, and avoid penalties or fines by going above and beyond regulatory requirements and proactively addressing environmental concerns.

Cost Savings: Manufacturers reap the rewards of energy-efficient technologies and processes, witnessing substantial cost savings. Businesses are slashing operational expenses and bolstering their bottom line by curbing energy consumption, optimizing resource utilization, and reducing waste production.

Enhanced Competitiveness: With the implementation of sustainable practices, Wisconsin manufacturers can gain a competitive advantage in both domestic and global markets. A growing number of consumers and businesses are placing a high value on environmentally-conscious products and suppliers, making sustainable manufacturers stand out.

Innovation and Differentiation: Embracing sustainability in the manufacturing industry is a catalyst for innovation and differentiation. Companies actively incorporate cutting-edge technologies, processes, and products to reduce environmental impact and satisfy consumer needs.

To further aid this journey, trusted partners like YASH Technologies offer end-to-end implementation of SAP Sustainability solutions, including business consulting, roll-outs, upgrades, module implementations, application maintenance, EHS data management, and migration. For more information, connect with our experts at info@yash.com

Related Posts.

Upsurge to Interconnected and Resilient Manufacturing Systems
Industry 4.0 , IoT , Manufacturing , Manufacturing Industry
Customer Experience , Manufacturing
Industry 4.0 , Manufacturing
Digitization , Manufacturing Indusry , Servitization
Utilizing the 8D methodology for systematic problem-solving in S/4HANA
8D Methodology , Manufacturing , SAP , SAP Fiori Application , SAP S/4HANA
SM Blog
Digital , Industry 4.0 , IoT , Manufacturing
Industry 4.0 , Internet Of Things , IoT , Manufacturing
Digital Transformation , Embedded Systems , IIoT , Industry 4.0 , IoT , Manufacturing
Batch Management , Manufacturing , S/4 HANA , SAP